VLE: Outsourcing & Partnerships

Registration Closed

Understanding your Ideal Customer Profile (ICP) is key to driving smarter marketing, sales, and growth strategies. Join us in this session where we’ll explore the Ideal Customer Profile (ICP) and, from a retailer’s perspective, what makes a truly effective ICP, based on real data and insights. Whether you’re refining your outreach, launching a new product, or just want to align your team around the right target audience, this session will equip you with practical steps and tools to identify and reach your best-fit customers.

In collaboration with the ConnexFM YP Committee