VLE: Winning C-Suite Support: Turning Great Ideas Into Business Cases

Includes a Live Web Event on 10/17/2025 at 2:00 PM (CDT)

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Gaining C-Suite support for innovative facility management initiatives is crucial for advancing and sustaining FM operations. This session will guide participants through the essential steps of building a successful business case. We will explore how to identify and align with company strategic direction, corporate priorities, such as financial performance, operational efficiency, and risk management, ensuring your business case stands out. The session will cover the fundamentals of creating a robust business case, including language and critical information to include for strategic alignment. You will learn how to communicate the impact of your proposal effectively, using persuasive storytelling and data-driven insights to demonstrate the value of your ideas. Participants will also discover best practices for engaging stakeholders and navigating the complexities of executive decision-making processes.

By the end of this session, attendees will be equipped with the tools and techniques needed to present their ideas confidently and strategically, increasing the likelihood of receiving C-Suite endorsement.

Janet Cooper

Strategic Initiatives

Hero Facility Services

Janet is a seasoned leader in Facilities, Property and Asset Management with more than 32 years experience in Commercial and Retail properties across the United States, Canada and Australia. 25 of those years were with Savers/Value Village thrift stores. She is currently serving as the driving force behind Strategic Initiatives at Hero Facility Services, LLC. Her comprehensive skill set includes strategic planning, team building, vendor management, critical thinking, program and project management, budgeting, asset management, and effective communication with all company stakeholders.

Janet’s commitment to excellence extends beyond her daily responsibilities. She has actively contributed to the industry by participating in Connex (formerly PRSM) since 2003. She has served on the Board of Directors for multiple organizations, showcasing her dedication to shaping the future of Facilities and Asset Management. Moreover, her involvement with the Canadian Council for Connex underscores her international perspective and commitment to advancing best practices in the field.

In a dynamic career spanning over three decades, Janet Cooper has not only demonstrated her proficiency in navigating the complexities of Facilities Management but has also played a pivotal role in shaping industry standards and fostering collaborative initiatives.

Babita Singh

Project Manager, Building Services and Energy Solutions

The Home Depot

Babita Singh is a results-oriented project manager with a strong track record in vendor relations, personnel training, and team building. Specializing in facilities management and project management, she is a member of the ConnexFM Canada Council that excels in new facility construction, vendor evaluation, and asset management, while also focusing on business planning and employee performance monitoring.

Marcia O'Connor, AMFM

President & Founder

AM FM Consulting Group Inc

A strategic minded leader, mentor and educator with more than 20+ years of progressive experience in corporate real estate, asset management, and facilities management. Marcia has impressive credentials in providing advisory services, adult education, and career planning. Marcia has a deep passion for working in high-energy, fast-paced growth companies and professionals in the non-profit, private, and public sectors in making a lasting impact.